id&qtp&qim&qil&qtx&qca&qia&qrm&qnxt&qprv&qalb&subj&wght&pts&flr&ded&layout&qfixed&qptsbyans&flags koch.001&mcs&0&Y&write test question here&write correct answer here&write distractor here;write distractor here;write distractor here;&Your notes and references here
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underline on underline off&&&x&01.0&&&&&1:v&&&Y.Reviewer Comments: koch.002&mcs&0&N&When preparing a marketing plan the most important thing to consider is&1 the strategic goals&2 who will do the actual work;3 how much it will cost;4 which markets you want to penetrate;&&&&a&undefined.0&&&&&1&&&N. koch.003&mcs&0&&What is a marketing budget&&1 money to be spend on promotions;2 money you would like to have ;3 4% of gross;4;&&&&a&undefined.0&&&&&1&&&N.